Media Central 2016 showreel
Orangeye has been the key creator of almost all of Media Central’s digital media offering, delivering clean on-trend presentations, promotions, web applications, social media campaigns, radio promotions, micro sites, websites and online digital media videos and advertisements. Below is a taste of what we put together with Media Central in 2016.
2016 presented an exciting project in the form of Vodafone 4G moments, whose aim was to highlight the times when Vodafone’s 4G coverage is invaluable to your daily life. For iRadio’s part in the campaign Orangeye produced a presenter video to accompany the campaign. The 2-week promotion culminated in an intimate live gig by Irish band Keywest in Galway. Check out both videos in our portfolio.
For Heineken Sound Atlas for two years running, Orangeye has been tasked by Media Central to deliver a creative that would represent the scale and interactive nature of the promotion, bringing the global investment of the world-famous drinks brand to Ireland. Together, we delivered a taste of Sound Atlas to the Irish public in a way that conveyed the multicultural investment of Heineken and the influence of the event worldwide. Below is a small insight into the final creative delivered.
Orangeye worked with Dacia for their Super Fan competition, to coincide with the European Championship 2016. For the campaign Orangeye built a custom website which complimented the global car manufacturer’s brand guidelines, incorporating an instruction video and an entry form. When entries were closed we produced a video of the live final, which you can watch below.
As a brand, Desperados doesn’t do normal. In 2016 Orangeye was responsible for creating a unique website which promoted one-off events and parties thrown by Desperados. The site highlighted the larger-than-life attitude of the brand and some features to keep visitors hooked like polls, news and a very random music remix game.
Great Pink Run
Orangeye was delighted to contribute to the promotion of Avonmore’s Great Pink Run in Dublin in 2016. We built a website detailing the journeys of two Spin1038 presenters from the studio, through training to the big race day. The website, greatpinkjourney.com provided visitors with presenter updates as well as practical fitness and diet tips and the ability to listen back to featured content from the radio station, all the while complimenting the style and colour scheme of the event’s main page.
Orangeye had an immensely busy 2015 delivering creatives for AIB’s Spark Something to Media Central. With acts like Ed Sheeran, Jess Glynne and Gavin James featuring in promotions, among many other global music leaders, content for the Spark Something campaigns was rich to say the least. Orangeye was responsible for delivering site takeovers, micro sites, video promotions and website digital media for the extent of the project; below is just a taste of Orangeye’s impressive delivery.
Orangeye was tasked with delivering on-brand creatives for Surf, another one of Unilever’s big brands, on behalf of Media Central. Below you can see just one of many creatives Orangeye was proud to be the created of in 2015.