10-reasons you should be using video marketing

10-reasons you should be using video marketing

If you’re STILL yet to jump on the bandwagon that is Video marketing… we’ve compiled 10-reasons why you need to climb aboard as soon as possible.

Video marketing is a leading way for marketers to influence and engage their target audience.

And it’s been shown that Marketers who use video are more likely to influence their audience in search, on social media, and on their website.

Why… well it’s eye-grabbing… creative… show’s personality and well it’s just plain not-boring!

And here’s 10-stats that back up what we’re saying:

  1. Before reading any text, 60% of site visitors will watch a video if available.

  2. One minute of video is worth 1.8 million words.

  3. 56% of consumers believe if a company has a website, it should have video content.

  4. The Average user spends 16 minutes and 49 seconds a month watching online video ads.

  5. 80% of consumers say a video showing how a product or service works is important when learning about the company.

  6. Youtube has become the 2nd largest search engine – bigger than Bing, Yahoo, Ask, and AOL combined.

  7. Video search results have a 41% higher click-through than plain text results.

  8. 50% of marketers consider customer testimonials, explainer tutorial videos, and demonstration videos the most effective types of video content used.

  9. 4 out of 5 consumers day demo videos are helpful.

  10. Your website is 50 times more likely to appear on the first page of a search engines results page if it includes video.

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